Uyen Cao is a product designer specializing in systems thinking & meaningful storytelling.
(one does not simply design without both in mind)
30+
Brands & Clients
13+
Years experience
Uyen Cao is a product designer specializing in systems thinking & meaningful storytelling.
(one does not simply design without both in mind)
30+
Brands & Clients
13+
Years experience
Uyen Cao is a product designer specializing in systems thinking & meaningful storytelling.
(one does not simply design without both in mind)
30+
Brands & Clients
13+
Years experience
What I execute on…
What I execute on…
UX STRATEGY
UX STRATEGY
UX STRATEGY
DESIGN SYSTEMS
DESIGN SYSTEMS
DESIGN SYSTEMS
B2C Product Experiences
B2C Product Experiences
B2C Product Experiences
CROSS-PLATFORM ECOSYSTEMS
CROSS-PLATFORM ECOSYSTEMS
CROSS-PLATFORM ECOSYSTEMS
WEB, NATIVE & OTT
WEB, NATIVE & OTT
WEB, NATIVE & OTT
Launching new programs & initatives
Launching new programs & initatives
Launching new programs & initatives
Iterative Design Thinking
Iterative Design Thinking
Iterative Design Thinking
I work(ed) at…
I work(ed) at…
Lead Product Designer
Storyarc
2025 - Now
Lead Product Designer
Storyarc
2025 - Now
Lead Product Designer
Storyarc
2025 - Now
Staff UX Designer
The Trade Desk
2022 - 2025
Staff UX Designer
The Trade Desk
2022 - 2025
Staff UX Designer
The Trade Desk
2022 - 2025
UX Director
Warner Bros. Discovery
2022 - 2022
UX Director
Warner Bros. Discovery
2022 - 2022
UX Director
Warner Bros. Discovery
2022 - 2022
Senior UX Designer
Warner Bros. Discovery
2019 - 2022
Senior UX Designer
Warner Bros. Discovery
2019 - 2022
Senior UX Designer
Warner Bros. Discovery
2019 - 2022
Senior UX Designer
Time Inc
2017 - 2019
Senior UX Designer
Time Inc
2017 - 2019
Senior UX Designer
Time Inc
2017 - 2019
UX Designer
Forbes Media
2014 - 2017
UX Designer
Forbes Media
2014 - 2017
UX Designer
Forbes Media
2014 - 2017
Digital Designer
Make: Magazine
2012 - 2014
Digital Designer
Make: Magazine
2012 - 2014
Digital Designer
Make: Magazine
2012 - 2014
Featured Work
Case Study
Case Study
Pancake Design System
A simple, stackable system (true to its name) designed for seamless multi-surface experiences.
Case Study
Case Study
Prologue Design System
A core system that acts as the prologue to every project, establishing consistency and adaptability across agency work.
Case Study
Case Study
DC Universe Infinite
A multiverse experience where fans can read comics seamlessly across web, tablet, and mobile.
Case Study
Case Study
Harry Potter Magic Caster Wand
A smart wand that brings magic to life by casting spells to control TVs and smart lights through a companion app.
Case Study
Case Study
Realself
Modernizing a 20-year-old platform by rebuilding core systems from the ground up.
Featured Work
Case Study
Case Study
Pancake Design System
A simple, stackable system (true to its name) designed for seamless multi-surface experiences.
Case Study
Case Study
Prologue Design System
A core system that acts as the prologue to every project, establishing consistency and adaptability across agency work.
Case Study
Case Study
Harry Potter Magic Caster Wand
A smart wand that brings magic to life by casting spells to control TVs and smart lights through a companion app.
Case Study
Case Study
DC Universe Infinite
A multiverse experience where fans can read comics seamlessly across web, tablet, and mobile.
Case Study
Case Study
Realself
Modernizing a 20-year-old platform by rebuilding core systems from the ground up.
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Thanks for stopping by…
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